The plot revolves around truck driver Bo "Bandit" Darville (Reynolds), who is offered $80,000 to bootleg four hundred cases of Coors beer note At the time the movie was made, it was illegal to ship Coors in bulk to the southeastern US because Coors hadn't gotten around to acquiring the relevant business licenses yet from Texarkana, Texas, to the Southern Classic truck rodeo in Georgia within 28 hours. It is the Trope Codifier of the "Moonshiner on the run from Corrupt Hick cops" movie (even though, technically, moonshine had nothing to do with the plot of the films). Smokey and the Bandit is a 1977 action comedy film directed by Hal Needham, starring Burt Reynolds, Sally Field, Jackie Gleason, and country singer Jerry Reed (who also sang the franchise's theme song, "East Bound and Down").
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